ASAP Operator Members
ASAP is the international voice of the serviced apartment sector – but we’re so much more than a trade association. We’ve brought together a dynamic, forward-looking community connecting Operators, Agents, and Suppliers across the globe.
As a Member, you’re not just joining an organisation. You’re becoming part of a collective force for progress, advocating for shared interests, driving industry standards, and unlocking new opportunities through collaboration, knowledge exchange, and professional development.
And for guests staying with any ASAP Operator Member who has signed our Code of Conduct – they can do so with peace of mind, knowing they’re choosing to Stay With Confidence.
>> Groundbreaking New Industry Data
In 2024 we launched a first-of-its-kind report in conjunction with leading market insight firm Bonard, giving the most accurate picture yet of the size, value, and economic impact of the serviced apartment sector in the UK.
This data is helping us – and our Members – shape strategy, strengthen credibility, and demonstrate the sector’s real contribution to the economy. Next, this report will be reproduced to cover other geographical areas.
>> A Network That Spans the Globe!
ASAP is proud to represent the full spectrum of the sector – from agile start-ups operating a handful of apartments to global brands with tens of thousands of units across continents. Together, our Members support our bold ambition:
to build a future where professionally managed serviced apartments are recognised and trusted by buyers and consumers alike as a safe, flexible, and modern alternative to traditional accommodation.
>> Join the Movement
We welcome applications from Professional serviced apartment and aparthotel Operators (with 5+ units) and Serviced apartment Agencies.
All Members must sign and meet our Code of Conduct, committing to legal, transparent, and professional standards.
While not mandatory, we encourage operators to pursue industry-recognised accreditations such as ISAAP, and to demonstrate sustainability practices that build guest confidence and brand strength.
>> Let’s Talk
To find out more, we’d love to invite you to an informal conversation with Kim Ashmore, our Director of Memberships, who can walk you through the benefits, requirements, and next steps.
ASAP: more than a trade body. A global community driving excellence in serviced accommodation.

ASAP Operator Membership Criteria
At ASAP, our mission is clear: to champion the professional serviced apartment and global corporate housing sector by raising awareness of its value, and by upholding and advancing the highest industry standards.
Membership Requirements
To join ASAP, company representatives must:
Sign the ASAP Code of Conduct here >>
Accept the ASAP Terms & Conditions here >>
These commitments ensure all Members operate legally, transparently, and professionally, creating trust for both buyers and guests.
- should be operating at least 5 serviced apartments;
- must have appropriate cover Public and Employers Liability Insurance;
- who operate in more than one country must clarify in which countries they require Membership;
- must confirm that they operate their businesses legitimately and, where applicable, within the terms of the property lease;
- must confirm that, where business is conducted within the European Union, all GDPR responsibilities are met; and
- must agree to abide by decisions made by the ASAP Advisory Board.
Ready to Join Us?
When you’re ready to take the next step, we can send you the membership application form by email – or you can complete it online by clicking the link below.
If you have any questions, including about the current membership fees, we’re more than happy to help.
Or email us at admin@theasap.org.uk
Don’t quite meet the criteria yet?
We’re always open to conversation. If you’re an operator interested in joining but don’t currently meet all the requirements, please get in touch with our Director of Memberships, Kim Ashmore, to explore your options.
Signing the ASAP Code of Conduct ensures accommodation buyers that guests can truly Stay With Confidence.