Branded residences were once viewed as a niche extension of the luxury hotel sector; a high-end product aimed at a relatively small group of ultra-wealthy buyers. That is no longer the case. Today, branded residences are becoming increasingly mainstream and are evolving into one of the most resilient and adaptable models in the wider hospitality landscape. Read more
ASAP Operator Member Cheval Collection has expanded its branded residence portfolio with the launch of Cheval Residences Knightsbridge Gate in London. Apartments at Grade II-listed Cheval Residences Knightsbridge Gate, owned by APML Estate, are currently on sale offering 15 ultra luxury residences ranging from one-to-six-bedroom apartments, most with balconies and terraces. The apartments will not be available to book as part of the group’s wider portfolio. Read more
Congratulations to the shortlisted ASAP Members at last night's Serviced Apartment Awards 2026, listed below by category, and especially to the winners (shown in bold). Best property 1 to 20 units Grafton Street Studios by City Break Apartments The Residence @ King’s Cross Winner: The Carlyle by Nestor Best property 21 to 70 units Holyrood Aparthotel Monarch House Serviced Apartments Native by Numa Glasgow Native by Numa The Marlo Winner: Three Point by Cityus Best property 71+ units Capri by Fraser, Berlin Native by Numa Bankside Native by Numa Kings Wardrobe PREMIER SUITES Edinburgh Fountain Court Wilde Cambridge, City Centre Best operator 1 to 50 units Beyond Apartments & Aparthotels Week2Week Serviced Apartments Winner: Monarch House Serviced Apartments Best operator 51 to 200 units Destiny Scotland Apartments Hybrid Resi Mansley Serviced Apartments STAY Camden The Gresham Aparthotel The Residence Winner: Supercity Aparthotels Best operator 201+ units Cityus Frasers Hospitality Urban Rest Viridian Apartments Winner: Staycity Group Best interior design Citadines Canal Amsterdam The Architect by Corporate Housing Factory Best architecture/exterior design Winner: The July Victoria Best in-room supplier Silentnight Best use of social media Monarch House Serviced Apartments The Residence Winner: Roomzzz Best marketing/branding campaign Checkin Apartments – Every Step of the Stay Cheval Collection – Launch of Cheval DISCOVERY Monarch House Serviced Apartments – Market repositioning Winner: PREMIER SUITES – Your Time Unrushed Best flex rental operator Monarch House Serviced Apartments Urban Rest Innovative use of technology Athena by OWL res:harmonics from Software Answers Winner: AltoVita Best travel and accommodation partner Checkin Apartments ReloQuest YOSAA Winner: AltoVita ESG award – operator or property Frasers Hospitality EMEA The Residence Winner: The July Rising Star Sukh Dhaliwal, cluster director of sales and marketing, Monarch House Dominique Haines, sales and operations manager, The Gresham Aparthotel Nick Hardy, hotel manager, Roomzzz York Nikki Keel, head of commercial, Viridian Apartments Winner: Ilaria Rossi, operations manager, PREMIER SUITES Edinburgh Fountain Court Team of the Year Base Aparthotels Frasers Hospitality – EMEA commercial team Hybrid Resi Monarch House The Residence Winner: Situ – Guest Care Team Industry Inspiration Outstanding Achievement Winner: Stephen Hanton
Branded residences were once viewed as a niche extension of the luxury hotel sector; a high-end product aimed at a relatively small group of ultra-wealthy buyers. That is no longer the case. Today, branded residences are becoming increasingly mainstream and are evolving into one of the most resilient and adaptable models in the wider hospitality landscape. Read more
ASAP Operator Member Cheval Collection has expanded its branded residence portfolio with the launch of Cheval Residences Knightsbridge Gate in London. Apartments at Grade II-listed Cheval Residences Knightsbridge Gate, owned by APML Estate, are currently on sale offering 15 ultra luxury residences ranging from one-to-six-bedroom apartments, most with balconies and terraces. The apartments will not be available to book as part of the group’s wider portfolio. Read more
